Following our Indy Layers Battle Round 1 experiment, here is a teaser for round 2 which Nathan just kicked off.

Layers Battle inspiration photo - taken at the IMA's 100 Acres

Nathan:

As with all of the work in the 100 Acres Exhibit I was instantly intrigued by this sculpture turned seating. I have a personal belief that art is at its best when a piece’s form and its functionality find harmony, so it’s only right to give credit where it’s due. My concept was to turn the provided photo into a promotional piece for the artist who created “Bench Around the Lake”. I’m anxious to see where the other designers take this.

Stay tuned for a full update with the other three designers soon!

Filed under: Design, Local, Technology

I’m such a sucker for good advertising. If a billboard catches my eye, a commercial makes me laugh, or an ad (gasp!) compels me to buy something, I can’t help but smile,  shake my fist at it and say ‘Ahhhh…ya got me!’

I mean, you can’t help but gawk at this guy as your driving down the street, right?

So we’ve seen how effective art on a billboard can be, but what about a billboard as art? Next time you’re driving south on Keystone on Indy’s north side, you can’t miss the two large billboards flanking the busy street. They feature murals with saturated colors and a loose, urban/graffiti vibe.

They are striking, artistic, and only subtly an ad.

from Flickr user DieselDemon

What’s kind of shocking about them is that they’re advertisements for Pabst Blue Ribbon. I thought they didn’t advertise? I thought that was their thing, their shtick.

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Filed under: Art, Current Events, Local, Marketing