Indianapolis Museum of Art Blog

Recently we have been passionately debating topics related to content on the IMA Blog. Internally the blog team (and others around the museum) have asked a lot of questions that we all struggle to confidently answer. Who are the primary audiences? Is one audience more present than another? Are IMA staff one of the audiences? Do people want to sift content into one category that they actually read, or do IMA Blog readers enjoy the collective mentality the blog has taken on?

Instead of continuing with our speculation, I thought it might be cool to ask you, our readers, what you think. So tell us, what is most compelling about our blog, and what is lacking?

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I took a peek at our Google Analytics numbers and it appears that many IMA Blog readers used the holiday weekend to spend time doing things other than read our blog. That’s okay, I suppose, but you will have some catching up to do this week, so I will keep this one short and sweet. (I am also still out of the office, theoretically doing things other than work. Check out this photo of me writing this blog. Don’t I look happy working from home?)

There are all sorts of things going on in the world o’ new media these days. I thought I would tell you about a few of them. Tomorrow, I will spend the day with a few other IMA staffers, likely holed up in the IMA Cafe Read the rest of this entry »