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Please Chime In: The Challenges and Opportunities of Participatory Culture

With the hustle and bustle of life and meetings swirling around us all, it’s a rare occasion that we get to step outside of that pace and reflect on “big issues.” Contemplating an approach for the challenges that face museums given the changes in popular culture can make the difference between an organization that significantly impacts its community for good, and those that simply succeed at keeping the doors open.  Given the economic challenges many museums are encountering, keeping the doors open is – in and of itself – a challenge.  I’m a firm believer that times of challenge can be the best possible times to seize the opportunities at hand and make big changes.

I’m grateful for an opportunity to join a small group of museum and library experts in Salzburg next week for a meeting at the Salzburg Global Seminar entitled, “Libraries and Museums in an Era of Participatory Culture.”  I’ve agreed to participate and blog about my experiences from my perspective as a museum executive and a technologist.  I thought that in the spirit of “participatory culture,” I could ask a number of my friends and colleagues their opinions about the biggest challenges facing museums and libraries today.  I’ll bring those ideas and insights to Salzburg with me and represent those thoughts in the discussions there.  Please feel free to join the discussion on Twitter (#museumchallenges) or post your thoughts in the comments here.

The responses I’ve received via email and twitter have been pretty amazing! Several of my colleagues pointed out that museums are still adjusting to a perceived shift in our relationships with visitors.  Museums want to engage visitors and provide a variety of deep experiences, but don’t quite know how to sustain those efforts over a long period of time.

Shelley Bernstein, Chief of Technology from the Brooklyn Museum of Art asks the critical questions about how museums can build consistency in their efforts of engagement.

“How do we create engaging experiences consistently, so that visitors feel participation is part of the overall culture of the institution?  I’ve seen a lot of one-offs, where there’s a burst of activity around one single project, but the challenge is creating a consistency so that valued participation is always part of the museum experience.  In addition, these projects too often just exist online and not within the walls of the institution when people visit. The challenge is creating an overall experience that works both online and off and one that consistently allows visitors to participate in meaningful ways.”

Rich Cherry, Director of the Balboa Park Online Collaborative, points out that this goal of engagement and interaction with visitors both online and in the gallery carries with it some different expectations from public audiences and funding agencies that make planning for sustainability more difficult on the museum.

“Museums are in a difficult transition phase because of changing media consumption.  While young audiences are consuming social media and online content, older audiences are making that transition more slowly.   Unlike past shifts in media, this one is more interactive and limits the ability to simply re-purpose content.  This creates unique staffing and budgetary issues that are compounded by the recent economic downturn.  Funders are pushing museums to engage these new audience behaviors while not recognizing that a significant audience does not use these new methods and [museums] must support a dual track for some time to come.”

Nina Simon, Executive Director of the Museum of Art and History Santa Cruz, makes the point in her book about The Participatory Museum that,

“Participatory projects are like gardens; they require continual tending and cultivation. They may not demand as much capital spending and pre-launch planning as traditional museum projects, but they require ongoing management once they are open to participants. This means shifting a larger percentage of project budgets towards operation, maintenance, and facilitation staff.”

In addition to this fact, when I asked Nina what she saw as the challenges for museums seeking to embrace a participatory culture, she raised an important issue about museums’ strategy for funding these initiatives. Nina asks, “How do [museums] use participatory techniques to support more diverse and equitable use of our resources (as opposed to providing more for the people we already serve well)?

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Filed under: Interviews, Museum Community, Musings

 

Trapped in the White Cube

Ahh, finally, my first blog post.  This post actually started weeks ago.  I’ve been patiently awaiting the return of some questions I had sent out in relation to my Flickr galleries “Trapped In The White Cube.”  The galleries are a series of images that have been captured by various photographers visiting museums around the world.  Sometimes the galleries appear to be captured in solitude, other times they are alive with a visual cacophony.

As one of the two photographers here at the IMA, I am responsible for capturing the IMA galleries in a similar fashion.  At times I capture galleries alive with its patrons.  At other times I document for posterity the space free of human distraction.  I, as those participating in my questionnaire, enjoy seeing the galleries in various degrees of these states – the sole visitor reflecting on a work of art, the mass of humanity flowing between its walls, the gallery alone asking us to reflect on the images presented, or the gallery free of any artwork or person and completely desolate.

Below are a few of those images and the responses from the photographers.  If you are interested in the photographs presented, please follow the gallery series on Flickr.

 Witold Riedel:
Witold Riedel is a creative director at one of the largest advertising networks in the world. He is responsible for a worldwide campaign, which “involves a good amount of travel.”

This image was included in the “Trapped In The White Cube” series. An excerpt from Witold’s responses to the questionnaire is below:

(via Flickr)

 What made you capture and share the image you created?

Are we talking about the picture of the nun and the dinosaur? Oh, it was just a very sweet moment at the Museum Mensch und Natur in Nymphenburg, in Munich. I had missed my flight to Moscow on that day and after visiting the BMW Welt, Nymphenburg felt like the perfect contrast. The room was very small, I had to be close to the nun to take the picture. I only had one chance to expose the photograph without disturbing the composition. I was lucky. I had set the exposure and aperture and the focus on my Leica correctly. I like that there are some parallels in the expression of the dinosaur and the nun. The picture is certainly not intended as cultural criticism. I have nothing against dinosaurs or the Catholic Church.

What type of museum objects do you enjoy the most?

I like to return to some not very loved paintings, just to discover that I have changed more than they have. And I also like to see that they are still there, in their own place. Or maybe in a new place.

I  used to stand next to the Mona Lisa at the Louvre sometimes and just look at the people coming to visit. I actually have two photo series about this on my old website. It was interesting how many visitors were not actually interested in the work, they were more interested in having a picture taken with the work. It really is about that connection sometimes. The Mona Lisa is now in a different place within the Louvre. It is now easier to take pictures with her. But it is much more difficult to see her. That might be one of the reasons why I prefer the not so loved paintings sometimes. Though they obviously must be incredibly special already, just to make it to the galleries. What percentage of the work never makes it out of storage? Some museums have created galleries that feel almost like open storage. I like that idea quite a bit.

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Filed under: Around the Web, Art, Photography

 

We, the People

What’s working for the @NatHistoryWhale that makes me want to visit the American Museum of Natural History?

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I have the distinct pleasure of being in Daniel‘s class this fall, Museums and Technology.  While it is surprising for my classmates that I would take a class about something I do already, I am excited for the opportunity to explore more thoroughly the meaning of technology for the museum experience and how the visitor is affected by these changes. I see continual parallels between issues encountered with visitors in physical space and issues we are encountering all over again in our digital spaces. I’ve talked about Twitter before and I have been thinking about how it is harnessed by museums and where we are going wrong. Read the rest of this entry »

Filed under: Marketing, Musings, New Media, Technology

 

The Art World’s Nancy Drew

At a recent dinner party, a friend expressed his fascination with provenance (Defined: the history of ownership of a valued object or work of art). He was astonished that if he bought something as a bona fide purchaser, or in good faith, that he may someday be required to return it without compensation if it was found to be a valuable cultural relic that was stolen, looted or untrue in record of ownership. I, on the other hand, was astonished that this concept seemed so unfamiliar to him.

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And perhaps this is why we began a series of articles in the IMA’s magazine on the provenance of important works in the Museum’s collection, written by Annette Schlagenhauff. As the IMA’s Associate Curator for Research, Annette has spent years tracing the paths of works of art from the artists’ hands to the walls of the IMA. The stories are fascinating and not without moral ambiguities and missing pieces. Read the rest of this entry »

Filed under: Art, Public Programs, The Toby

 

Location, Location, Location

To my great surprise, I frequently meet people in Indianapolis who ask where the Indianapolis Museum of Art is. I have always been a museophile, so it shocks me when people say they haven’t been to the art museum in their own home town. Wait, what else do you do on weekends?

Picture 12

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Filed under: Local, Musings

 

Recent Flickrs

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