Indianapolis Museum of Art Blog » ronda kasl http://www.imamuseum.org/blog The IMA blog is a space to discuss everything related to the Indianapolis Museum of Art. Thu, 09 Feb 2012 18:51:08 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Columbus Day at the IMA http://www.imamuseum.org/blog/2009/10/14/columbus-day-at-the-ima/ http://www.imamuseum.org/blog/2009/10/14/columbus-day-at-the-ima/#comments Wed, 14 Oct 2009 12:20:28 +0000 Meg Liffick http://www.imamuseum.org/blog/?p=8895 From writing large-scale, big-budget marketing plans to proofing marketing pieces for the printer, I generally have about 15-30 different projects cross my desk every day. Some things take a considerable amount of attention, while others take seconds. Some days I have six meetings, while others I have just one. As with many jobs, my position requires me to switch back and forth between projects all day, every day. At times, I find the harried nature and varied scope of my work to be exhausting. But most of the time, I find it exhilarating. Regardless, I love every minute.

To give you an overview of what someone who works in museum marketing does , I thought that I’d outline my typical day. In order to do that, I recorded my activities throughout the past Monday. While some of you were relaxing (or partying) on your Columbus Day off, I was hard at work with my fellow colleagues at the IMA.

party-columbus-day

Image taken from ugotbling.com

COLUMBUS DAY, OCTOBER 12, 2009*

8:27 Arrive at office. Plug in laptop.

8:35 Sip coffee and respond to emails sent over the weekend.

8:50 Research the 100 Acres: Virginia B. Fairbanks Art and Nature Park for IMA  Magazine article.

9:15 Write interview questions for article to send to Ed Blake, the  landscape architect for 100 Acres.

9:32 Email interview to Ed Blake.

9:37 Discuss signage in Efroymson Family Entrance Pavilion with Marketing Manager.

9:42 Register for Next Audiences Summit.

9:52 Review marketing budgets from last 2 years.

10:22 Read NYT’s article about the Louvre’s attempt to ‘Loosen Up.’

10:34 Get distracted by Jamie Oliver article in NYT’s Mag.

10:39 Review Web site content. Put together work plan to present in the afternoon’s Web team meeting.

11:22 Read Geoff Von Burg’s blog entry.

11:31 Email this week’s TV schedule for Sacred Spain commercials to Max, curator Ronda Kasl, and Nugget Factory.

11:38 Check attendance numbers from the weekend.

11:39 Organize opening weekend debrief meeting for Sacred Spain.

11:45 Polish up communication pieces for potential Winter Nights and Summer Nights media sponsorships.

12:18 LUNCH (Lean Cuisine and Fage Yogurt).

12:38 Watch Gentleman Broncos movie trailer.

12:41 Send movie trailer to Dan Dark.

12:44 Change Twitter name from @IndyArtGirl to @MegLiffick.

12:50 COFFEE.

1:00 Catch up on emails from the morning.

1:30 Web Team!

2:50 Review and edit Group Tours corporate mailer for Sacred Spain.

3:15 Respond to email from Contemporary Curator Lisa Freiman about the prestigious national award that her husband received. Congrats, Ed!!!

3:17 Create an initial inventory of marketing materials that can include media/corporate sponsor recognition during 2010.

4:02 Continue to draft 2010 marketing plan for Public Programs.

4:48 Brainstorm about communication ideas for TAP.

5:21 Respond to remaining emails.

5:42 Leave office. Head to gym.

6:13 Check email while running on treadmill at gym. DANGEROUS!

6:16 Attempt to respond to an email while on treadmill at gym. EVEN MORE DANGEROUS!

8:15 Read IBM’s social media guidelines while watching Will Ferrell on Man Vs. Wild.

8:30 Close laptop. No more work for the day.

*Please note that I have left out some details such as phone conversations, specific email correspondences, bathroom breaks, and Facebook and Twitter checks.

Next up (Oct. 28), I’ll tackle the ginormous topic of branding a museum. Stay tuned.

]]> http://www.imamuseum.org/blog/2009/10/14/columbus-day-at-the-ima/feed/ 4 party-columbus-day The Pharmacy http://www.imamuseum.org/blog/2009/10/12/the-pharmacy-9/ http://www.imamuseum.org/blog/2009/10/12/the-pharmacy-9/#comments Mon, 12 Oct 2009 14:01:43 +0000 Kate http://www.imamuseum.org/blog/?p=8822 the-pharmacy-title

The Pharmacy prescribes the following links to combat Monday online anemia.

eatme

www.eatmedaily.com

Blog: Eat Me Daily

Eat Me Daily is a blog about food with a critical (and sometimes cynical) take on the culture at large, including media, books, cookbooks, art, design, celebrity, fashion, robots, and cookery.

ArtBabble Video: Director’s Journal: Virgin of Guadalupe

Learn about current IMA events with Melvin and Bren Simon Director and CEO Maxwell Anderson. This episode features a conversation with senior curator Ronda Kasl and conservator Christina O’Connell about the painting of the Virgin of Guadalupe, for the IMA’s exhibition Sacred Spain, running through January 2010. Listen in as they discuss the painting, its history, and how it was restored in the IMA’s conservation lab.

IMA Work of Art:

LOVE

LOVE by Robert Indiana

Tweet:

vangoghmuseum: @boijmans Congratulations on the launch of ArtTube, a brand new videochannel! the Dutch #ArtBabble?

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