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	<title>Indianapolis Museum of Art Blog &#187; seo</title>
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		<title>European Design Online Recap</title>
		<link>http://www.imamuseum.org/blog/2009/06/24/european-design-online-recap/</link>
		<comments>http://www.imamuseum.org/blog/2009/06/24/european-design-online-recap/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 15:56:49 +0000</pubDate>
		<dc:creator>Phil Golobish</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Current Events]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[New Media]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[art blog]]></category>
		<category><![CDATA[European Design]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[i has a designz]]></category>
		<category><![CDATA[IMA Blog]]></category>
		<category><![CDATA[Museum Blog]]></category>
		<category><![CDATA[pagerank]]></category>
		<category><![CDATA[seo]]></category>
		<category><![CDATA[shaping the new century]]></category>

		<guid isPermaLink="false">http://www.imamuseum.org/blog/?p=6088</guid>
		<description><![CDATA[Phil blogs about European Design Since 1985: Shaping the New Century and the online activities that were associated with it during its run at the Indianapolis Museum of Art.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.imamuseum.org/exhibitions/european-design/"><img class="alignleft size-full wp-image-6090" title="ed website screenshot" src="http://www.imamuseum.org/blog/wp-content/uploads/2009/06/ed-website-screenshot.jpg" alt="ed website screenshot" width="318" height="356" /></a>This past Sunday, <a title="European Design Since 1985 Link" href="http://www.imamuseum.org/exhibitions/european-design/" target="_blank"><em>European Design Since 1985: Shaping the New Century</em></a> was on view for the last time before the museum shifts gears over to its next special exhibition, <a title="Sacred Spain Exhibition Link" href="http://www.imamuseum.org/explore/exhibitions/sacredspain" target="_blank"><em>Sacred Spain: Art and Belief in the Spanish World</em></a>. EuroDesign is and was a magnificent achievement and a huge thanks goes out to everyone who made the show possible. Good work.</p>
<p>Even though the show has only been over for a few days now, I thought it would be interesting and a little fun to recap some of the online stuff that happened around European Design.<span id="more-6088"></span></p>
<p>As for interesting, turns out the European Design exhibition website was relatively successful in terms of traffic and Google <a title="PageRank Wikipedia Link" href="http://en.wikipedia.org/wiki/PageRank" target="_blank">PageRank</a>. According to <a title="Google Analytics Wikipedia Link" href="http://en.wikipedia.org/wiki/Google_analytics" target="_blank">Google Analytics</a>, through the run of the show, the site welcomed nearly 30k unique vistors and beat out our last two special exhibitions, <a title="Power and Glory IMA Link" href="http://www.imamuseum.org/explore/exhibitions/mingdynasty" target="_blank"><em>Power and Glory</em></a> and <a title="To Live Forever IMA Link" href="http://www.imamuseum.org/exhibitions/toliveforever/" target="_blank"><em>To Live Forever</em></a> over similar time periods. For a young site with a short span of marketing relevance, European Design was able to muster a PR of 5 before the show ended. This is a little hard to believe but we also managed to keep the site&#8217;s <a title="Bounce Rate Wikipedia Link" href="http://en.wikipedia.org/wiki/Bounce_rate" target="_blank">bounce rate</a> below 20%. That&#8217;s awesome. Good work.</p>
<p>As for fun, who remembers the European Design <a href="http://www.facebook.com/imamuseum">Facebook</a> caption contest? I know I completely forgot about it until my trusted Facebook associate, <a title="Emily Lytle IMA Blog Link" href="http://www.imamuseum.org/blog/author/elytle/" target="_blank">Emily</a>, reminded me about all the good ideas she&#8217;s had and how that was one of them. Below is a notable example.</p>
<p style="text-align: center;">
<div class="wp-caption aligncenter" style="width: 330px"><a href="http://www.facebook.com/inbox/readmessage.php?t=1173801906387&amp;mbox_pos=0#/photo.php?pid=1824828&amp;id=7575906611"><img title="Marcel Wanders Dutch (b. 1963) Sponge Vase, 1997 Porcelain Mfr: originally Droog Design; now Moooi 2 1/2 x 3 5/8 in. (6.3 x 9.9 cm) (height x diameter) Photo Credit: Maarten van Houten" src="http://photos-e.ak.fbcdn.net/photos-ak-snc1/v2147/19/29/7575906611/n7575906611_1824828_7866.jpg" alt=" It looks like that flower is sponge worthy... - Jake on Facebook" width="320" height="196" /></a><p class="wp-caption-text"> It looks like that flower is &quot;sponge worthy&quot;... - Jake on Facebook</p></div>
<p>As for more fun, we also started up a Flickr group that fed into the EuroDesign exhibition site. Not only did group members get to see their designs streaming through our site but we also gave away a few tickets and some cool prizes like <a title="European Design Since 1985 Catalog Link" href="http://www.imamuseum.org/exhibitions/european-design/catalogue" target="_blank">exhibition catalogs</a> and <a title="IMA Design Center Link" href="http://shop.imamuseum.org/cart.php?m=product_list&amp;c=115" target="_blank">Design Center</a> gift certificates. Check out the <a title="I Has A Designz Flickr Group" href="http://www.flickr.com/groups/ihasadesignz/" target="_blank">Flickr</a> group.</p>
<p style="text-align: center;"><a href="http://www.flickr.com/groups/ihasadesignz/pool/"><img class="size-medium wp-image-6108 aligncenter" title="IHasDesign Flickr Image" src="http://www.imamuseum.org/blog/wp-content/uploads/2009/06/IHasDesign-Flickr-Image1-400x297.jpg" alt="IHasDesign Flickr Image" width="400" height="297" /></a></p>
<p>While I&#8217;m a little sad to see European Design leave, I&#8217;m super excited about what new interesting and fun online stuff is going to show up for Sacred Spain. While I&#8217;m not going to make any promises, expect some Facebook activity. And since it&#8217;s all the rage, my guess is that Twitter may make an appearance. As always, if you&#8217;ve got any ideas or suggestions, let me get &#8216;em in the comments.</p>
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