Ask Oprah, and she’ll tell you she’d invite Jesus to her dream dinner party…(watch the clip below)

Ask us, and well, after last week, we might have to say Felder Rushing. IMA TV stopped to chat with the Southern gentleman in the Oldfields orchard while he was at the IMA for his talk as part of our Planet Indy series. Check out the latest IMA TV episode and you’ll see why we’re crazy for this offbeat gardening guru.

Filed under: Education, Horticulture, IMA TV, Interviews, New Media, The Toby

Rarely does anyone visit our office at the back of the Stout Library without saying “Wow, what an amazing view”.  And rightfully so.  It’s an amazingly beautiful look out into the south side of the Oldfields gardens.  With out a doubt a wonderful source of inspiration and natural beauty.

So back in March as the snow began to recede I would regularly peer out into the drab naked trees with great anticipation of watching them green up and return  to the former glory of last summer.  As luck would have it someone shared this link with me around the same time.  It’s the Timelapse group on vimeo and there are some breathtaking videos created via time lapse photography

Here is one example that blew my mind.

This all got me thinking.  What if I stuck a camera facing out of our window for a month and took a photo every half hour?   Well, sounded like there was only one way to find out.   So here is 1 month of spring as taken every half hour, condensed into 23 seconds.

Watch as the gardens go green.

Filed under: New Media, Technology

Something that could easily be over looked about the IMA’s web presence is the amount of social media the museum is creating on a weekly basis.

So in the process of the redesign, the IMA Stream was invented.  What is the IMA Stream? You might ask.  Well the idea behind the stream was to create a single consolidated “stream” of all the content that is being produced by the museum.  The stream contains up to the minute updates from Flickr, Twitter, the IMA Blog, press releases, YouTube, Del.icio.us, and Artbabble.  This allows visitors to quickly browse thru the latest internet offerings from the museum in one convenient spot.

The system was made possible utilizing a common internet standard known as RSS.  In a nutshell, RSS is a standard for sharing and syndicating content across the internet. Leveraging the power of RSS feeds we are able to programmatically aggregate all of our content from multiple sites into a single feed which is what you see when you visit the IMA website.

Filed under: New Media, Technology

One thing we’ve learned from the recession is that movies are now considered “recession proof”.  People need the escape.  This can easily be seen from Harry Potter and the Half-Blood Prince, which had a $160 million 5-day opening.  It was also the fastest movie to ever reach $350 million world-wide. I was somewhat surprised to find out that this movie would be offering an IMAX 3D experience as well.  Typically I think of the animated movies which can fairly easily crank out a 3D version of themselves.  However, digitally adding 3D scenes to a filmed movie requires a great amount of work from the production companies.  Why do it? Money of course.

Monsters vs. Aliens © Dreamworks Animation

Read the rest of this entry »

Filed under: Musings, Technology

To say that social media is a growing field would be quite the understatement. Whether you’re an avid tweeter blowing up my Twitter feed (cough cough, John Mayer!) or a soccer mom that uploads the latest school pictures onto Flickr, almost everyone I know actively participates in at least one social networking site – even my grandma is on Facebook.

But it’s not only individuals using these sites. Here at the IMA, as most of you know, we embrace social media as a useful tool in reaching our audiences and fulfilling our mission. And we’re not the only ones – LACMA, SFMoMa, and Walker Art Center are just a couple of our peers actively engaging online audiences. Even the Art Institution of Chicago recently announced here, that they’ll soon be launching a Twitter account.

But as museums and museum employees continue to grow their online activity – both personal and institutional – we’re faced with the challenge of exploring policies and guidelines online activity. Should there be employee policies in place for personal use of such sites? Should museums implement a clearly detailed policy for institutional use of such sites? And if so, what would either one of these policies look like and what purposes would they serve? Read the rest of this entry »

Filed under: Art, Marketing, Musings, New Media, Technology