TAP Multimedia Tours

TAP is a way for visitors to experience the Museum using an iPod Touch or iPhone. IMA staff developed the software, which provided visitors to Andy Warhol Enterprises with the opportunity to immerse themselves in the exhibition through an engaging and thought-provoking multimedia experience.

TAP users tap into alternative perspectives of Andy Warhol Enterprises through expert interviews, behind-the-scenes footage, on-location shoots and other surprises. The iPod Touch devices will be available for rent on-site.

Check out the evolution of TAP here:


Still want more info? Here's a how-to video we made for TAP: